Yard Sale For The Cure is the brainchild of some friends of mine - Rachael Smith nad Andrew Howard. Click Here to read about how it all began. It's an inspiring story and the fundraising idea is brilliant. I'm proud to say that RE/MAX Hallmark is a founding sponsor of this worthwhile cause.
Yard Sale for the Cure is an organization that raises money for Breast Cancer research and treatment by holding a massive series of Yard Sales in selected neighbourhoods across Canada. In 2005, the inaugural event was held in the Toronto Beaches. It was a huge success, raised $45 000 and brought people together with a great sense of community and purpose. Now a growing number of people from across Canada are taking on this idea and Yard Sale for the Cure will be launched in markets across the country. To date Yard Sale for the Cure has raised over $450,000.
Yard Sale for the Cure will be widely publicized and advertised in each of the communities, so lots of people will be attracted to shop at your Yard Sale. In fact, in 2006, $3.2 million dollars of PR and over $200 thousand in free media was secured to help promote the one event.
For more information about organizing a Yard Sale go to their website at www.yardsaleforthecure.com
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John den Ouden
RE/MAX Hallmark Realty Ltd., Brokerage
Email me at jdenouden@trebnet.com